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Lenovo launches Lenovo Yoga to bring AI experiences closer to Filipinos
- Lenovo
By TechWatch PH
Lenovo Philippines has rolled out its new campaign, “AI Ready. Future Ready with Lenovo Yoga,” aimed at helping consumers better discover and experience the advantages of AI-powered devices through hands-on, accessible, and personalized activities.
The campaign focuses on empowering individuals to stay ahead in an increasingly digital world by showcasing the real-world benefits of Lenovo Yoga Copilot+ PCs, from smarter workflows to enhanced creativity and seamless multitasking. Through guided feature discovery and immersive demonstrations, Lenovo seeks to make AI more approachable and relevant to everyday needs.
At the heart of the initiative is the interactive online quiz, “What’s Your AI-dentity?” which uses emerging technologies such as voice recognition and eye tracking to assess users’ AI readiness. Participants receive personalized “AI Era” results that they can share across platforms, encouraging conversations about how AI is already shaping daily routines, work habits, and creative pursuits.
To complement the digital component, Lenovo brought the experience to the ground with on-site activities at the Lenovo Experience Store in SM Megamall. Visitors were able to explore key AI features of Lenovo Yoga devices and take part in the “AI-dentity” quiz within a dedicated Future Ready area designed to provide a hands-on look at how AI-enabled PCs can enhance productivity and creativity.
Extending the campaign beyond retail, Lenovo hosted the Yoga Street Challenge at The Pop Up Katipunan, where creator-inspired tasks were set up to demonstrate the AI-powered capabilities of Yoga laptops in real-world scenarios. Participants competed for prizes including Lenovo Yoga merchandise and exclusive discount coupons, adding an interactive and community-driven element to the campaign.
Through “AI Ready. Future Ready with Lenovo Yoga,” Lenovo highlights how its Yoga lineup supports creators, multitaskers, students, and professionals alike—helping them work smarter, create faster, and confidently adapt to the demands of a rapidly evolving digital landscape.